Showing posts with label Charity. Show all posts
Showing posts with label Charity. Show all posts

Wednesday, August 25, 2010

Laura Mercier, the Pioneer of the "Flawless Face," Introduces the "What Is Flawless?" Campaign



I love when brands introduce campaigns designed to make us think about what beauty really means to us. That being said, Laura Mercier has recently launched a new online campaign (essentially an online conversation) that urges all of us to ponder the question "what is flawless?" and to submit our own definitions to this open-ended question. We're are all being asked to challenge the "traditional" notions of what is beautiful. Beauty lies in everything around us, and this discussion allows us to reflect upon those things.


So...how can you participate in the "What Is Flawless?" campaign? Simply head over to the Laura Mercier website and submit your answer. What's also really cool is that for every answer submitted between September 1st and December 1st, Laura Mercier will make a donation of $1.00 to the Gulf Relief Fund, a charity that is dedicated to restoring the wetlands preservation in Plaquemines Parish, Louisiana (Laura finds flawless beauty in the concept of charity for a cause!).


Make sure to also follow Laura Mercier on Twitter (@lauramercier) and use the #whatisflawless hashtag!


What do you think? Will you participate? Where do you see flawless beauty in your lives?

Tuesday, April 13, 2010

Beauty For A Cause: Darphin Introduces "50 Little Luxuries"



Luxury beauty brand, Darphin, has recently launched a remarkably lush and hydrating face cream, Hydraskin Essential ($50). Its formula contains ingredients such as Butterfly Lavender and Organic Shea Butter that work to make your skin ultra-moisturized and healthy.



To accompany the launch of this new product, Darphin is encouraging women to share their favorite $50 indulgences. They have partnered with IDEAL Providence Farms, an organization that raises funds to provide the children of Ghana with school supplies. A donation is made to the foundation with each tip shared.


It is simple to get involved! Simpy head on over to http://www.50littleluxuries.com/ and enter your favorite luxury. Hurry, though, because on April 21, the 50 most creative entries will be selected to win full-sized samples of the Hydraskin Essential. In addition, one grand prize winner will receive a trip to NYC for two, including 2 nights at the Surrey Hotel and complimentary Darphin spa treatments (and more!)




So, what are your indulgences?